Gestor Ambiental
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Descricao:be an advocate for the organization's global digital business transformation vision, initiatives and value proposition, helping to remove barriers and align all sanofi and partner teams conceive and own overall country digital transformation plan, establish and lead business processes, programs and projects, resource allocation, kpis, and governance activities to measure the progress, implement executive decisions rapidly, and ensure quality grow and track countrywide digital capabilities across all relevant marketing, sales and support functions work with country categories to support development of brand plans that effectively leverage the full range of consumer insights, digital platforms and solutions to drive maximum sales and brand impact work hand-in-hand with global and country marketing and media teams to design and execute digital marketing programs that align with country priorities and global and regional guidelines; Establish effective project governance and ways of working ensure brands digital activation is impactful, leveraging owned, earned and paid digital channels (sem, video, social, programmatic); Orchestrate flawless execution, supporting brands in their engagement with third-party vendors where needed design and implement robust consumer data capture, analysis and modeling framework, in line with global guidelines and fully leveraging global tools, to identify opportunities to optimize site performance, improve customer experience, acquire valuable customer insights, and drive consumers from awareness to purchase support country ecommerce initiatives via dedicated digital marketing programs and kpis live by, communicate and reinforce winning principles and behaviors for digital transformation such as test and learn and build for the future Requisitos: Superior completo
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